Cell Digital · 2025
Jackery: Seasonal paid media and affiliate relaunch
Jackery · Case study

4x
seasonal campaign ROAS
Screenshot of the brand’s own website.
- Type
- Client work
- Job types
- Paid media, Affiliate
- When
- Cell Digital, 2025
- Platforms
- YouTube, CTV, Amazon
The brief
Seasonal growth for a portable power brand.
What I did
- 01Restructured full-funnel paid media (YouTube pre-roll, Connected TV, programmatic retargeting, Amazon Ads)
- 02Relaunched the affiliate program with tiered bonuses and co-branded landing pages
Results
- 4x
- seasonal campaign ROAS
- Source: celldigital.co published case (content/portfolio/pf_desc.json)
- +200%
- affiliate revenue growth
- Source: celldigital.co published case (content/portfolio/pf_desc.json)
- +65%
- Black Friday revenue YoY
- Source: celldigital.co published case (content/portfolio/pf_desc.json)
Platforms
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